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Google: “The economy is evolving. And the current recession is the first in which the massive consumer is online and use the Internet to search for information about products and services. Google gives you insight into the general mood on the internet, based on searches carried out by large numbers of people executed. Do these search trends consistent with macro-economic indicators?

Well…Google Barometer is a new service from Google to help brands and company’s to anticipate on the mood of the consumers and the economic situation. It is a statistics service geared for the Dutch market, showing a historical graph of search patterns per category, such as travel, cars, mortgages, jobs or shopping.

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