Posts tagged mplayit
iPhone users willing to buy more apps, BlackBerry users to pay more
Mar 31st
Mplayit is digging through more of their usage data and interesting things are being turned up. Here’s the take away this time around:
- On average, across all device platforms approximately 35 percent of users are interested in paid applications.
- More than half of the most popular apps on Mplayit’s iPhone (Arcade or platform) are paid, 57 percent, compared to 33 percent on BlackBerry and 16 percent on Android.
- BlackBerry users are willing to pay the biggest premium for apps, with a median price point of $5.99, compared to $2.72 on Android and $1.99 on iPhone.
Says Michael Powers, Mplayit CEO:
“Our analysis dispels the myth that consumers aren’t willing to shell out money for great mobile applications. If you’re making a quality app, don’t be afraid to charge for it.”
Bravo, and something TiPb hopes more developers start taking more seriously — we want you to have sustainable businesses so we get great apps not just now but into the future.
Another interesting metric that should surprise no one — games are still growing in popularity and share on the iPhone. 68% by Mplayit’s measure in March, up from 61% in February. No one else comes close in gaming yet, which is probably what worries Nintendo and Sony as much as Google and Microsoft…
iPhone users willing to buy more apps, BlackBerry users to pay more is a story by TiPb. This feed is sponsored by The iPhone Blog Store.
TiPb – The #1 iPhone, iPad, and iPod touch Blog
Games Way More Popular on iPhone than Other Smartphones
Mar 4th
Anyone surprised that games are way more popular on the iPhone than on competing plaforms? Mplayit has put out some interesting stats, not only on what apps are popular with their Facebook sharing users, but what kinds of apps are popular on the various platforms they monitor. While on Android and BlackBerry, non-game apps account for 83% and 67% of popular titles, on the iPhone they’re only 36%. That leaves 64% for games.
That might be a concern, frankly, if the numbers weren’t north of 150,000 leaving plenty of room for great productivity, utility, social networking, and other apps in addition to the increasingly good games. Embarrassment of riches indeed.
Check out the graphic above for the full breakdown. Time for Android and BlackBerry to get their game on, or does Apple really enjoy the lead Steve Jobs keeps saying they do?
Games Way More Popular on iPhone than Other Smartphones is a story by TiPb. This feed is sponsored by The iPhone Blog Store.
TiPb – The #1 iPhone, iPad, and iPod touch Blog
Mplayit: “‘How Many Apps?’ is Wrong Question
Jan 13th
I show my G1 off to a lot of people. I love to wow them with cool apps like Google Sky Map, Plink Art, and Shop Savy. Invariably the question comes up, “How many apps are there for that phone?” Thanks to Apple’s marketing efforts, consumers have been brainwashed into thinking quantity trumps quality. Fortunately, we have people in places like Mplayit who are doing their part to show that the number of apps means nothing to casual users.
“‘How many apps?’ is the wrong question,” said Michael Powers, CEO and founder of Mplayit. ”People just want to get the job done. It doesn’t matter if there are 50 different to-do list apps on iPhone, because Android or BlackBerry just need a couple of good ones to make consumers happy.”
I couldn’t agree more. There are already a ton of “crapplications” in the Android Market that I just skip over as I look for better titles. I couldn’t imagine having to cut through 4-5 times the volume. Android apps are getting better all the time, adding more features and polish to them. I’m very satisfied with where we are today in terms of apps, especially as many of the popular iPhone titles get ported over. Often these apps pick up additional features thanks to Android’s capabilities.
Does anyone really see the Android Market limited in terms of selection? Leave a comment below!
Mplayit for Facebook and iPhone
Nov 25th
When TiPb posted on Mplayit, being a huge iPhone and Facebook fan, I decided to take a closer look and here’s what I found — Mplayit takes browsing and buying iPhone apps to a whole new level. Mplayit is an application on facebook, or a website on your iPhone, that allows you to find apps, read a description, rating and an iTunes link to download them. Sound familiar? There’s more, Mplayit not only does these things well, but also gives you YouTube videos of apps and ways to share the app. In facebook you can share on your wall or send a message. There are also links to share via Twitter or email. On the iPhone, you can share via the mail app.
Apps can also be added to Mplayit’s “collections” feature. Simply click the add to my collection link on your favorite app. Mplayit will also “learn” over time what apps to recommend to you based on what you add to your collection. You can search for apps by typing the name in the search box, or you can choose to look at apps based on category.
I am very excited about this new way to browse apps for your iPhone. The added value of video and wide array of sharing options along with collections make this one compelling alternative to the iTunes app store.
Have friends that don’t have an iPhone? That’s ok, word on the street says that Mplayit will be launching soon on BlackBerry and Android platforms. Check out the screenshots below for examples of the desktop app and iPhone webpage. You can read more about Mplayit on their corporate site, or on Twitter.
This is a story by the iPhone Blog. This feed is sponsored by The iPhone Blog Store.
Mplayit for Facebook and iPhone
